Retail Technology
| Log in | Subscribe



Subscribe | Log in
Retail Technology
Subscribe

Fast performance load-and-go capabilities deliver rapid time to value for US shoe retailer

Fast performance load-and-go capabilities deliver rapid time to value for US shoe retailer

 

Data warehousing and enterprise analytics provider, Teradata, has announced that Skechers USA has selected a Teradata data warehouse appliance as a central component for its next-generation business intelligence (BI) infrastructure.

 

“Skechers is constantly moving, growing and expanding. We needed a partner that could keep up with our demands for business intelligence technology. Teradata has deep industry knowledge, offers proven applications in both manufacturing and retail, and provides a seamless path to grow with us,” said Skechers senior vice president of information technology, Clay Irving.

 

“Moreover, with many powerful capabilities such as ‘load-and-go’ already built into the appliance, we will start reaping benefits from the system sooner and enjoy a significant reduction in ongoing system-administration costs.”

 

Consolidating key operational intelligence

 

The number two footwear brand in the US (according to Sporting Goods Intelligence, June 2010) also plans to expand the system in 2011 to include its retail operations. Key to the decision was the Teradata Retail Logical Data Model, which will help Skechers identify the data assets it has or needs to meet its retail business management objectives, and support applications in other areas including demand-chain management.

 

“Data models are key to successful data warehouse implementations,” said Steve Hoberman, author of several books, including the bestseller Data Modelling Made Simple, and inventor of the Data Model Scorecard. “Many data warehouse and business intelligence projects fail due in part to a lack of effective data modelling practices and data modelling tools. These tools can be used to resolve critical metadata management issues.”

 

The company’s selection of Teradata followed an intensive review of competing vendors and technologies. By adopting the Teradata ‘store once, use many’ approach, the vendor said that Skechers will now be able to reduce operating costs by eliminating both redundant data and data-management processes.

 

The company’s new data management strategy also enables its employees to actively query data at any time, without the assistance of dedicated database professionals. Teradata’s systems will provide the company increased agility in serving their trading partners and consumers.