Fashion Retailer implements new retail markdown optimisation system using Oracle on-demand

Fashion Retailer implements new retail markdown optimisation system using Oracle on-demand

Aldo Group, originator of the Aldo brand of fashion footwear and accessories, has implemented Oracle Retail Markdown Optimisation version 13.2, upgrading its existing Oracle Retail system and equipping merchandising and planning teams to more closely analyse item performance and set pricing by groups of stores.

The retailer is using Oracle On Demand hosting and application management services to help ensure a high level of service and reduce total cost of ownership for the system, which supports price markdowns for more than 1,100 Aldo stores in North America and the UK.

Aldo has used Oracle Retail Markdown Optimization for several years to drive sales and performance by increasing sell-through of seasonal items and improving margins.

Localising inventory assortment

The upgrade is designed to provide Aldo the ability to increase the analysis and grouping of stores based on similar characteristics, then execute price markdowns based on more tailored local store needs.

In addition, the retailer continues to use Oracle Retail Markdown Optimisation to help provide stores with greater visibility into customer demand, the impact of price points on inventory levels, gross margin performance, and to optimise in-season inventory management decisions.

“Oracle Retail Markdown Optimisation allows our buyers to maintain focus on the positive aspects of the assortment. They have confidence in the system and the process to help manage in-season inventory and make the right decisions for the business, and that in turn, frees time to look ahead to new seasons,” said Lucia Cimaglia, Aldo Group supply chain general manager.