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Retail Technology, Retail technology News

Maplin deal brings deliveries up to speed

Wednesday February 22 2012

Shutl launches new look delivery service with Maplin, delivering online purchases to customers across the UK within 90 minutes

Shutl launches new look delivery service with Maplin, delivering online purchases to customers across the UK within 90 minutes

 

Consumer electronics specialist Maplin has become the first retailer to integrate the 90-minute delivery service from Shutl directly into the checkout process of its website.

 

Expanding UK coverage plans


The integration will enable Maplin’s online customers to have their orders delivered within as little as 90 minutes or choose a one-hour delivery window from 9am to 9pm, seven days a week. Shutl will deliver to qualifying postcodes throughout the UK using stock from 83 Maplin stores across the country, with a further 21 stores to be covered in spring 2012. The company said the new service will be available to over 60% of the UK’s online shoppers from launch.

 

Gareth Pownall for Maplin, commented: “This new partnership with Shutl will give our customers an even better access to our range of 15,000 products. Maplin is the first retailer to embed the Shutl delivery options within the checkout process, and with delivery starting from only £5, the service represents fantastic value for money.”

 

Responding to customer demands

 

In parallel with the launch of Maplin, Shutl are also unveiling a new brand identity. “We’ve learnt a lot from our early implementations and now have a clear understanding of who our customers are and what they want,” said Tom Allason, Founder and chief executive of Shutl. “Our business is such that we need to engage with both consumers and retailers alike, and we believe that our new identity gives us this flexibility.”

 

After each delivery Shutl asks its customers to provide feedback, rating the experience across ease of use, speed of delivery, value for money and the delivery person. To date, 25% of customers have responded (10 times higher than the industry norm), rating the delivery company a notably positive score of 94%. Shutl also claims to have one of the highest net promoter scores of any UK company (73%), with customers regularly praising their service on their feedback page.