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Retail Technology, Retail technology News

Topgrade Sportswear overhauls retail IT

Tuesday October 9 2012

Installation of new management software streamlines warehouse operations, speeding delivery and enhancing customer service

Installation of new management software streamlines warehouse operations, speeding delivery and enhancing customer service

 

Sports and fashion retailer and wholesaler Topgrade Sportswear has implemented Elucid multichannel retail management software from publicly owned UK provider Sanderson.

 

Supporting multichannel strategy

 

The new system is designed to streamline and improve warehouse operations, offering faster delivery and enhancing customer service. It also expands sales and marketing capabilities across the business by consolidating data from all sales channels to underpin the company’s multichannel strategy.

 

Part of the JD Sports group of companies, Topgrade Sportswear selected Elucid for its ability to support both the company’s wholesale operation and its ‘Get the Label’ online retail business, which is experiencing significant growth. The Elucid system processes and fulfils all wholesale and online sales, increasing the number of orders dispatched each day and providing real-time stock levels with improved stock control.

 

Capitalising on single customer view

 

By using a single system across both businesses and at separate warehouse locations, Topgrade Sportswear is benefiting from extensive visibility of their customers, operations and stock, which is boosting service levels and response times. In addition, the company has reduced ‘product to market’ timescales by streamlining buying processes and strengthening supplier relationships with key manufacturers.

 

Paul Simpson, Topgrade Sportswear managing director, commented: “Our investment with Sanderson forms an integral part of our growth strategy. The Elucid system allows us to manage multiple businesses whilst generating company-wide efficiencies by optimising multichannel processes.”