Augmented reality iPhone app is based On Dassault Systemes’ 3DVIA Technologies mydeco has launched, together with software developer Dassault Systemes, a new augmented reality iPhone application, ‘Furnish Your Photo,’ enabling users to choose 3D models of furniture to add to a photo, helping them to visualise how a new sofa, table or even chandelier might look in their own room. The app allows anyone with an iPhone to become their own interior designer by making it quick and easy to visualise a specific item in your own room – to scale, and positioned where required.
Augmented reality iPhone app is based On Dassault Systemes’ 3DVIA Technologies
mydeco has launched, together with software developer Dassault Systemes, a new augmented reality iPhone application, ‘Furnish Your Photo,’ enabling users to choose 3D models of furniture to add to a photo, helping them to visualise how a new sofa, table or even chandelier might look in their own room.
The app allows anyone with an iPhone to become their own interior designer by making it quick and easy to visualise a specific item in your own room – to scale, and positioned where required.
Available to download now from the iTunes app store, users can choose from 500 3D models of real pieces of furniture, including design classics such as Philippe Starck's ‘Miss Lacy’ chair, Tom Dixon's wingback chair and the Eames lounge chair.
Plans to expand useful retail tool
The interior design retail website said although the app already includes more interior design themed 3D models than any other iPhone app, it plans to expand the range to include approx 75,000 3D models from the catalogue of over 5 million furniture items already available on mydeco.com.
Brent Hoberman, mydeco executive chairman and founder of lastminute.com, commented: “The ‘Furnish Your Photo’ app is the first app to enable iPhone users to visualise a piece of furniture in any room instantly. This isn’t an example of an app that uses technology for the sake of it; it’s fun, but it’s also very practical. By positioning the sofa exactly where you want it, you can get a really good idea of whether it’s going to work in your home before you even shop for it. It’s like a virtual fitting room for your living room.”
The app takes one of the most useful features of the iPhone – the ability to quickly take a photo while you’re on the move – and layers on top sophisticated 3D visualisation technology designed to give the user a simple, but useful ‘augmented reality’ experience.
Cutting-edge 3D enables immersive interaction
Once added to any photo, the 3D furniture models can be spun around, moved up or down, and moved forwards and backwards to give a realistic photo-quality image of the item in a room. The furnished photo can be saved to the iPhone photo library, shared on Facebook or emailed according to user preferences.
“This iPhone app is a first step towards a strong partnership with mydeco, to bring 3D life-like experience to this creative and vivid online decorating and interior design community,” added Frederic Vacher, Dassault Systemes director of Digital, Content and Media. “With 3D, people can now experience on their mobile or online not only the form of the product but also have a real interaction: 3D is a new media that engages consumers with products.“
Inspired by Tim Burton’s hotly anticipated ‘Alice in Wonderland’ film, the app also includes fantasy 3D models such as giant toadstools, thrones, and oversized teacups.
