CASE STUDY: Healthy return for Canterbury Wholefoods
Friday December 23 2016
Health Store Canterbury Wholefoods realised significant cost and efficiency benefits with a new retail system
Established in the early 1970s, Canterbury Wholefoods is the largest independent wholefoods retailer in Kent. A key member of The Health Store wholesale group, the company operates a retail store and vegetarian café situated inside Canterbury’s Cathedral Quarter.
It boasts an extensive range of wholefood products, specialty ingredients and superfoods, as well as a huge variety of non-food sku’s - ranging from environmentally-friendly household cleaners and recycled kitchen and bathroom products to toiletries - plus a full complement of vitamins, minerals and other health supplements.
Canterbury’s investment in a new retail solution was prompted by growth of the business, necessitating a better system to improve efficiency and customer service. The existing stand-alone electronic cash drawer, basically recorded sales and gave receipts, but provided no sales analysis, stock control or ordering functionality.
The retailer requires a fully integrated retail solution with a proven pedigree in the food and drinks sector and the functionality required to improve efficiency and underpin future growth plans. Particular requirements included better cash management and better sales information to aid decision-making, improve stock control and ordering.
Keen to strengthen links with its key supplier, The Health Store, and wanting to purchase based on SaaS model rather than a big upfront investment, Canterbury shortlisted BCP’s Accord – Momentum solution for the task ahead.
Fundamental to finally securing the contract were BCP’s professional approach, clear understanding of Canterbury’s business model and the quality and breadth of the Accord Momentum solution.
Canterbury purchased the complete Accord Momentum EPoS, Back Office and Central Management solution, including Stock Control, Suggested Ordering, Credit Accounts, Deals & Promotions, Electronic Orders & Invoicing and Central Management. It was implemented and fully operational, including full staff training, in less than 24 hours with trading continuing as normal throughout and absolutely no interruption to normal customer service.
The company is now enjoying all the benefits of a fully integrated retail solution including:
•Accurate product and price information at the point of sale, together with scanning, means customers, are served quickly and can be confident that prices are correct.
• The previously onerous task of manual pricing with pricing guns has been replaced by shelf-edge labelling delivering a considerable saving in staff time.
• Ordering is now much more efficient - using hand held technology and suggested ordering to automatically create and send orders, rather than the time consuming manual methods employed previously. The change is delivering time savings of two–three hours per order, freeing up staff for more customer facing work.
• Detailed sales and stock data from the system mean stock levels and ranges can now be optimised, ensuring no sales are lost as a result of empty shelves while at the same time freeing up working capital previously tied up in overstocking.
• The specialist Credit Accounts module simplifies the management of credit accounts for regular/loyal customers
Canterbury says the system is reliable and resilient and the interface with supplier databases – The Health Store in particular - has made ordering significantly quicker and simpler while price-checking and stock-taking are both far less time-consuming.