Daniel footwear extends ecommerce partnership
By Retail Technology | Monday May 13 2019
Footwear brand Daniel Footwear has extended its partnership with its ecommerce and digital marketing partner
The new agreement builds on a longstanding relationship between the footwear retailer and Visualsoft – which created and implemented a new digital marketing model for the retailer in 2014.
The contract extension means that Daniel Footwear will continue to benefit from Visualsoft’s Enterprise+ retail platform – an all-in-one solution which includes an extensive range of bespoke, rationalised and retailer-tested integrations and features.
In addition to the provision of services including videography, PPC, social media and SEO, Visualsoft will continue to host the Daniel Footwear ecommerce site on its platform as part of the renewal.
Online growth
Daniel Footwear, which was founded in 1993, has reported consistent 20-25% online growth year-on-year and a 16% boost in site traffic since the commencement of its initial contract with Visualsoft.
Mark Buxton, head of ecommerce at Daniel Footwear, said: “We have found Visualsoft to be a very proactive platform and marketing agency. The team has helped us consistently grow online every year that we have partnered with them and I cannot recommend them enough.”
