US discount retailer to use Oracle Retail Merchandising and Planning applications to deliver merchandise freshness and improve margins

US discount retailer to use Oracle Retail Merchandising and Planning applications to deliver merchandise freshness and improve margins

Stein Mart has selected a broad suite of Oracle Retail merchandising and planning applications to support its strategy of delivering freshness in merchandise and improving profitability across its 267 department stores.

The implementation of Oracle Retail applications is part of a larger business transformation that Stein Mart is undertaking to improve margins and bolster overall performance.

Holistic view of supply and demand

The Oracle Retail applications are expected to help Stein Mart optimise store performance by enabling the retailer to identify merchandise that aligns with customer demand, plan assortments, allocate inventory and execute advanced pricing and promotion strategies.

Stein Mart also said it expects to use the Oracle Retail applications to improve critical aspects of its merchandising operations by gaining better insight to customer preferences and executing changes that will enhance the customer experience and improve store and item performance.

Stein Mart also selected Oracle Retail Size Profile Optimisation to help maximise assortment productivity and ensure better alignment of the right merchandise in the right sizes to meet customer demand and improve customer service, by creating optimal profiles of size distribution by both merchandise category and by store.

Standardisation to support growth

Stein Mart selected the Oracle Retail applications after evaluating competing solutions. The applications replace highly customised legacy systems, reducing costs and establishing a more flexible technology foundation to support growth and changes across the business.

“Stein Mart’s investment in merchandising and planning operations is a critical part of our long-term strategy to transform the business. We selected Oracle because of the company’s proven track record helping retailers to drive business value and ability to sustain a long-term partnership with Stein Mart,” said Andrew Black, Stein Mart chief information officer.