Click here
Click here
Retail Technology, Retail technology News
Click here Click here partners for live chat partners for live chat
Tuesday May 16 2017

Fashion retailer is implementing live chat so showroom staff can assist online customers

The company has showrooms purely to assist its online customisers with purchasing decisions.

Speaking at the 2017 Retail Business Technology Expo, Rebecca Ruddle, head of showrooms at, said: “My teams in the showrooms are currently the only people in the company who have that knowledge. That’s why they’re the best people to go for it,” she said. “All of the questions people are asking in the showrooms are the same as we’re getting online.”

As only sells products online, its showrooms are “destination stores” that people visit specifically to try out products as part of an “experience”.
Questions asked through the live-chat feature include queries around product size, colour and material. 

Since the implementation of the Hero application, said that since implementing the Hero live chat application its average order value has increased by 20%.

Tagged as: | homewares | ecommerce | live chat

We use cookies

We use cookies and other tracking technologies to improve your browsing experience on our website, to show you personalized content and targeted ads, to analyze our website traffic, and to understand where our visitors are coming from. By browsing our website, you consent to our use of cookies and other tracking technologies. You can read our cookie policy here.


Your cookie preferences

Please indicate which cookies you are happy to accept. Settings will apply to your web browser on this device. You can change your preferences at any time by clicking the cookie `manage preferences` button in the cookie bar. You can read our cookie policy here.
Third party cookies used to serve you more suitable content
Tracking cookies that allow you to log into and register with this website
Close window