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boohoo looks to lockers

By Retail Technology | Thursday June 22 2017

Online fashion retailer boohoo will soon be offering its customers 24/7 collection with lockers

It is partnering with InPost UK for the new initiative aimed a satisfying millennial demand for convenient shopping.

InPost will enable shoppers to collect their purchases any time, 24/7 from a location close to home, work, the gym, or any other place regularly frequented. On average, locker locations are no more than two miles away from urban customers, making it more convenient than ever to receive orders. 

InPost will offer boohoo customers additional peace of mind by keeping them up to date on the whereabouts of their delivery. Once their order has been delivered to the locker of choice, customers will receive a unique barcode via text or email. Collection takes just seven seconds and the process is fully automated. 

Andrew Thomson, ecommerce director at boohoo, said: “Our customers want fast-fashion delivered with speed and convenience, and InPost’s proposition allows us to meet both of those needs. By offering next day, round-the-clock parcel collection that isn’t confined to normal home delivery times or opening hours, we are able provide a service that fits seamlessly into the lifestyles of our customers.”

The partnership will be supported by an online, email and Social Media campaign to raise awareness and engage boohoo customers on the benefits of the new service. 

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