Retail Technology
| Log in | Subscribe



Subscribe | Log in
Retail Technology
Subscribe

Consumers call for more AI in retail

By Retail Technology | Monday September 4 2017

A new survey by Visa has revealed that 70% of consumers believe that artificial intelligence (AI) can transform their shopping experience

The survey reveals that 67% believe it should be a priority for retailers to implement futuristic technologies such as Artificial Intelligence (AI) and Augmented Reality (AR) to enhance their in-store shopping experiences and increase convenience.

“Clearly, there is an overwhelming appetite for technologies that address the bug-bears of the physical shopping experience,” said James Pepper, technical services director, Vista Retail Support. “However, the research also reveals what could be a major blind spot for retailers, since the majority of consumers don’t feel that the requirement for technology that increases convenience is being fulfilled”.

Apps

The biggest complaints from respondents were items being out of stock, a general lack of customer service advisors present in stores and too much time spent queuing at checkouts - all areas that can be improved by existing technologies such as AI-based virtual assistants and apps that allow shoppers to pay on their smartphones instead of joining lengthy queues. 

When asked which types of retailer would benefit most from the adoption of AI and AR-based technologies, consumers’ top choices were fashion and electronics stores followed by domestic appliance stores. 

Related items

Maze finds way to refresh

By Retail Technology | Retail Technology

Trilogy tries on digital marketing

By Retail Technology | Retail Technology

Clinique applies digital content

By Retail Technology | Retail Technology

Matalan learns to develop

By Retail Technology | Retail Technology

As the squeeze on spending tightens, can AI unlock retail success?

By Retail Technology | Retail Technology

Dyson unveils new technology space

By Retail Technology | Retail Technology

Robert Welch Designs serves up digital transformation

By Retail Technology | Retail Technology

Lidl owner updated IT infrastructure

By Retail Technology | Retail Technology

Charanga turns to RFID

By Retail Technology | Retail Technology

Digital attraction

By Retail Technology | Retail Technology