WSS completes technology overhaul
By Retail Technology | Wednesday February 7 2018
Athletic footwear retailer WSS has finished an end-to-end overhaul of its retail technology
It has successfully deployed Aptos’ Singular Commerce platform in the cloud to support authentic cloud engagements and the expansion of its store footprint to new markets
The full implementation, which took less than a year to complete, included Aptos solutions for point of sale, order management, customer relationship management, merchandising, sales audit and digital commerce.
Store expansion
Benefits of the deployment include an efficient implementation timeframe, increased speed-to-value and establishing a foundation to further accelerate WSS store expansion.
“Our partnership with Aptos’ Singular Commerce platform allows WSS the opportunity to deliver an exceptional omnichannel experience for our customers, right down to the last detail,” said Rick Mina, WSS president. “Our customer-centric approach to retail, and now omnichannel, allows our customers to interact with the WSS brand seamlessly, whether in store or online.”