Click here
Click here
Retail Technology, Retail technology News
Click here Click here

Techniblock sales shine with new CX software

Techniblock sales shine with new CX software
Thursday May 30 2019

Skincare retailer Techniblock Suncare has seen sales almost double after implementing new technology to improve customer experience

The sole UK distributor of the South African range of sun protection products reported that online sales increased by 97% over three months in 2019 following the revamp, compared to the same period the previous year. Meanwhile, the number of visitors rose by 80%. 
Techniblock Suncare is working with Oxatis Group to upgrade its web operation. 

The platform’s range of features gives Techniblock Suncare the flexibility to customise its site regularly with fresh content and promotions. 

It has implemented a ratings and reviews feature, while offering a money back guarantee to inspire confidence. Shoppers can also create a personal account, encouraging repeat orders.  
“Working with Oxatis Group has enabled us to develop a site that is user-friendly for our customers, and showcases our products to their best advantage,” said Tracey Parry, director at Techniblock. 
Real uptake 

Techniblock Suncare also saw mcommerce sales rise by 11% following the launch of a new mobile site powered by Progressive Web App technology. 
“We are seeing a real uptake of customers shopping this way,” Parry continued. “Buying sun protection products is on everyone’s to do list before they go on holiday and our mobile site has been designed to create a quick, smooth, intuitive journey.” 
The retailer is running SEO and Google Ads campaigns with Oxatis Group to drive business to the site, and during the first month saw a return on investment of 19%.   

Tagged as: Techniblock Suncare | skincare | CX | Oxatis Group

We use cookies

We use cookies and other tracking technologies to improve your browsing experience on our website, to show you personalized content and targeted ads, to analyze our website traffic, and to understand where our visitors are coming from. By browsing our website, you consent to our use of cookies and other tracking technologies. You can read our cookie policy here.


Your cookie preferences

Please indicate which cookies you are happy to accept. Settings will apply to your web browser on this device. You can change your preferences at any time by clicking the cookie `manage preferences` button in the cookie bar. You can read our cookie policy here.
Third party cookies used to serve you more suitable content
Tracking cookies that allow you to log into and register with this website
Close window