Boux Avenue gets bra support

Lingerie brand Boux Avenue is offering a new online booking service to support customers arranging bra fittings

Boux shoppers will now be able to make appointments at any time of the day or night, on any device, in the comfort of their own home, via the easy to use Boux Avenue booking site.

Bra fitting appointments are powered by Appointedd ensuring covid protocols are met including capacity management of store numbers, adding buffer zones before and after each appointment for cleaning and sanitisation. 

Appointments are up to 30 minutes and both a ‘no-touch' and ‘regular' bra fitting will be offered to customers, depending on their preference.

Hind Palmer, CMO at Boux Avenue, said: "This latest development to our unrivalled bra fitting service, will give shoppers a bespoke personal shopping experience, with a dedicated lingerie expert to help find their perfect fit as well as their perfect bra'