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Secret Sales acquires discount retailer

By Retail Technology | Monday September 25 2023 | UPDATED 24.09.23

Online fashion marketplace Secret Sales has acquired Spanish discount retailer Dreivip.com

Acquiring the established brand, which boasts 2.7 million members in Spain, will provide brands and retailers with immediate access to a vast pool of new customers actively seeking premium products at great prices.

Dreivip.com will continue to trade as normal until a new co-branded site goes live in October. The new site will launch with approximately 450 brands, with a further 70 Spanish brands and retailers in advanced stage conversations.

Chris Griffin, CEO, Secret Sales: “Secret Sales is a disruptor, we have a revolutionary business model that is a win-win for brands, retailers and consumers. Brands are increasingly turning to us when they want off-price to be on-brand and profitable.”

 

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