Southern Co-op to launch new app

Southern Co-op will launch a new app for members consisting of features such as games, challenges, and new promotions capabilities

The collaboration with Lobyco will introduce a new loyalty app that simplifies rewards, improves value for customers, and elevates engagement through games, challenges, and a dynamic promotions platform.

It will also offer customers a more personalised and interactive way to shop, earn rewards, and access exclusive offers.

Lindsay Elliott, head  of IT, Southern Co-op said: “Working with Lobyco has been a natural fit and we’re looking forward to partnering with them to bring our members a more engaging and rewarding digital experience."