RIC announces insights initiative
Retail Innovation Council (RIC) and dunnhumby have announced a new partnership to bring innovation insights to Europe’s leading retailers
By leveraging its Executive Committees, the RIC will act as a collaborative platform for continued evolution of innovation best practices and industry-wide change.
This collaboration will be powered from aggregated insights identified by dunnhumby’s RIX methodology, which utilises a combination of dunnhumby ventures’ retail innovation expertise and dunnhumby’s strategic consulting & research capabilities.
“By partnering with a long-standing retail technology leader dunnhumby, we will be able to move towards elevating innovation practices across the region while individually supporting each of our executive council members in their leadership roles.” said Sandeep Arora, chair of the Retail Innovation Council and UK Launchpad.
dunnhumby will deliver confidential insights to each research participant which will provide them with industry-wide innovation ranking and personalised innovation strategy recommendations. It will also support the RIC and its partner network such as KPMG and Amazon Web Services, by developing a new standardised scorecard for choosing technology startups based on their retail adoption readiness.
At this time, the RIX will be offered exclusively to the RIC members and dh’s partner network. Senior retailer executives interested in supporting the initiative are invited to request to join the RIC and dunnhumby’s Retail Innovation Network. Both communities are exclusive but complimentary for senior retail executives.


