Articles tagged #ACXIOM
Found 2 matching articles.
#Carrefour
Carrefour makes its marketing more effective
Published 18.07.14 by Retail Technology
The advertising arm of the Carrefour group has consolidated data from disparate sources to focus its ad investment#Connectivity
Making that connection
Published 10.05.17 by Retail Technology
Connectivity is essential to the modern retail environment but how do you maximise it? Steve Martin, VP and MD of consulting and analytics Europe at Acxiom, addresses the vital area