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Avon announces LMS partnership

Date: 19.03.24 | Section: News
Cosmetic company Avon is partnering with a learning management system to increase revenue, drive client retention rates, and enhance the performance of global sales reps

Sally Beauty launches digital consultations

Date: 18.12.23 | Section: News
Cosmetics retailer Sally Beauty has launched a Licensed Colorist OnDemand tool in the US

Walmart cosmetics go virtual

Date: 18.10.23 | Section: News
Walmart is to offer its customers a virtual try-on experience for beauty products via itsiOS app

Estée Lauder turns to AI

Date: 11.09.23 | Section: News
Beauty products brand and retailer The Estée Lauder Companies (ELC) will use generative AI across ELC's brand sites as part of its mission to transform the luxury digital experience

Dufry flying with AR make-up

Date: 20.07.23 | Section: News
Global travel retailer Dufry is to provide in-store and web makeup virtual try-on for products from 15 brands

Maybelline introduces its first avatar

Date: 02.03.23 | Section: News
The new Falsies Surreal Extensions Mascara from Maybelline is launching with the cosmetic giant’s first-ever avatar May

Sephora opens first UK store

Date: 01.03.23 | Section: News
Following the launch of its website and app last autumn, British customers will now be welcomed to a new Sephora store spanning more than 6,000 square feet.

NYX launches new collection on metaverse

Date: 10.01.23 | Section: News
Cosmetics retailer NYX Professional Makeup has unveiled its Spring 2023 collection on metaverse platform Roblox

Sephora expands US delivery

Date: 13.11.22 | Section: News
Cosmetics giant Sephora has added another delivery option for its customers

Trinny London gets modern makeover

Date: 12.10.22 | Section: News
Beauty brand Trinny London has modernised its business with a new platform and digital agency