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Maginus gets Dynamics nod with retail launch

Thursday February 18 2010

Maginus is chosen as one the partners supporting the launch of Microsoft Dynamics AX for Retail

Maginus is chosen as one the partners supporting the launch of Microsoft Dynamics AX for Retail


Microsoft has selected retail and distribution services provider, Maginus as one of a small group of launch partners for its new Microsoft Dynamics AX for Retail software. The new system adds a complete set of retail management applications to complement Microsoft’s Dynamics AX product line and will be available from Summer 2010.


This, in addition to the multichannel capabilities of the Maginus offering, will make a compelling solution for retailers who want to maximise revenues across sales channels including stores, catalogue and mail order, e-commerce and kiosks, according to the provider.


Resale aims to join up retail processes


Microsoft enlisted Maginus to resell the new retail application suite, Microsoft Dynamics AX for Retail, because of its experience in the multichannel retail market and its understanding of the Microsoft Dynamics AX solution as a Microsoft Gold Certified Partner.


Ian Corcoran, Microsoft Dynamics product director in the UK, said: “Microsoft Dynamics AX for Retail will provide our partners with an industry specific platform like no other in the marketplace. This will enable them to create even deeper vertical functionality for retailers, more easily and at less cost. It will also increase the opportunity for Microsoft partners to deliver customer-specific configuration and retail-specific functionality that retailers are looking for in order to increase their competitive advantage.”


Russell Dorset, Maginus sales and marketing director, said: “We have already seen great results with Microsoft Dynamics AX into the retail sector and this new retail management functionality will perfectly complement our existing multichannel solution for Dynamics AX. This will give retailers a truly end-to-end service to their customers and maximise sales across channels, minimising costs and improving customer service.”