Retail tech show announces 2014 plans
Retail Business Technology Expo 2014 aims to stake its claim as the leading European Retail event with a number of planned developments
Organisers of Retail Business Technology Expo (RBTE), the UK-based retail IT trade show, said its 2014 show is well on track to being the best yet, with its strongest rebooking rate since it began in 2011, which means over 65% of the available exhibition space is already taken.
Nick Field, Retail Business Technology Expo event director, said: “This has been a phenomenal rebooking period and we are way ahead of plan.
"The feedback from both exhibitors and visitors has been outstanding. We’ve got some very exciting developments planned for RBTE 2014, which make the show even more essential to the UK and European retail industry next March.”
Market leading exhibitors
Exhibitors already signed up for RBTE 2014 include AirTight Networks, AirWatch, APG Cash Drawer, Applied Data Corporation (ADC), AURES Technologies, Axis Communications, bleep, Blue Yonder, Brother, Cash Bases, Cybertill, DataCash, DED, Enactor, Epson, Ergonomic Solutions, Europacom.net, Eurostop, Evolution, Futura Retail Solutions, Ingenico, Ipsos and Island Pacific.
Others include MagTek Europe, Mobile Data Collection, Nisyst, Panasonic Computer Products Solutions, Premier Tax Free, Retail IT, Scan Coin, Secure Retail, Servebase, ShopperTrak, Purple WiFi, Star Micronics, Stratacahe, Tellermate, The Pricing People, Transaction Network Services (TNS), Us, VeriFone UK, Volumatic, X2 Computing and YESpay.
A number of participants in the March 2013 show, had positive feedback and high expectations for next year. “We met a great deal of potential customers at RBTE," reported Cerys Johnson, chief financial officer at mobile software developer Tinderstone.
“It provided exactly the right audience for our business and is key to our sales and marketing strategy. Nowhere else can you demonstrate your products to hundreds of relevant customers in just two days. It was definitely more than worthwhile.”
Walter Heyvaert, European business development manager for APG Cash Drawer, added: “RBTE is a perfect place to introduce new products. It gives us a much deeper reach into the international community. APG Cash Drawer will definitely be exhibiting again in 2014.”
Delegates make discoveries
Retailer testimonials also support the organisers’ claim that the show is as useful for end-users as it is for those wanting to showcase new products.
Jemma Williams, Waitrose operations development manager, stated: “At RBTE we were impressed with the wealth and diversity of new products and innovation technology. Following our visit we have scoped and pursued several new projects with the aim to launch at least three into our Little Waitrose Stores this year.”
Lewis Graham, IT systems analyst for The Garden Centre Group, even went so far as to say RBTE 2013 provided the most productive day of my year. “Key product suppliers have now made multiple presentations to the company as a result of this show,” he said.
Even newcomer Nick Connolly, retail, service and support project manager at Musgrave Retail Partners GB (part of the Musgrave Retail Group), stated: “This was a first for me – it won’t be the last. Value has been gained already.”
The dates for the next RBTE event have been announced as 11 and 12 March 2014.