M&S launches cooking app
By Retail Technology | Thursday August 3 2023
Iconic department store Marks & Spencer is partnering with a cooking app and platform to enable customers to find 150 original recipes featuring signature M&S ingredients
The partnership with SideChef aligns with the Cooking With The Stars show, which airs on ITV, and will enables viewers to find all the recipes that the celebrity chefs and contestants cook, and recreate them in their own homes.
The feature is available on marksandspencer.com and via the M&S app.
This collaboration with M&S marks SideChef’s first European retail partner.
