Coach arrives at The Sims
By Retail Technology | Thursday January 22 2026 | UPDATED 21.01.26
Fashion brand Coach is partnering with popular video game series The Sims for in-game items and wearables
Nine different Coach items will be available in The Sims 4 with 65 different colourway variations as part of Coach’s larger “The Courage to Be Real” brand purpose platform.
In addition, a Coach Trunk will allow players to unlock pre-styled outfits designed to trigger different moods for your Sim.
