AR a good fit for Warby Parker
By Retail Technology | Wednesday February 6 2019
Glasses retailer Warby Parker has added an update to its iPhone app that utilises augmented reality (AR) technology
The new feature called Virtual Try-On uses Apple’s Face ID and AR to let customers virtually try on glasses in the app before they buy them.
Apple’s ARKit and True Depth – native to its ‘X’ range – is the software behind the update.
Warby’s original Face ID-based update for the iPhone X previously used Apple’s 3D face maps to recommend a glasses to the customer.
