Articles tagged #BEACON
Found 9 matching articles.
#Bluetooth
Location-based marketing comes of age
Published 29.01.14 by Retail Technology
Bluetooth Smart - the technology behind beacons - offers the opportunity to revolutionise push marketing for retailers according to Special Interest Group#Mobile
Convenience stores trial beacon tech
Published 20.02.14 by Retail Technology
Mobile-commerce joint venture brings Bluetooth Smart deployment to pilot with beacon provider to enable push marketing for sandwich shop chain#Beacon
South Coast shopping centre adopts beacon tech
Published 18.03.14 by Retail Technology
Beacon technology introduced by Eastleigh's Swan Centre to deliver targeted promotions to instore customers and narrow gap between 'clicks and bricks'#Beacon
Consumers receptive to beacon technology
Published 24.04.14 by Retail Technology
A new survey has found more mobile consumers would be willing to receive retailer messages via beacon technology than retailers may have first thought#Bluetooth Smart
NFC Forum and Bluetooth SIG address Bluetooth Smart
Published 26.06.14 by Retail Technology
The groups are providing guidance on using NFC for Bluetooth Low Energy (BLE) pairing, which is present in the beacon technology used by retailers#Proximity
City of Norwich enables proximity marketing for retailers
Published 01.07.14 by Retail Technology
A government funded initiative will help the City of Norwich drive engagement on the high street through mobile connection with customers#iBeacon
Five ways iBeacons can change retail
Published 22.11.13 by Retail Technology
Digital commerce retail expert Alex Sbardella discusses the potential for Apples new micro-location technology to enhance the customer shopping experience in retail stores#Networking
Internet of Everything advances on retail
Published 24.01.14 by Retail Technology
Retailers urged to embrace new network technology developments to capture more data-driven insight and create more immersive and connected customer experiences#Liverpool John Moores University
Liverpool University employs beacon technology
Published 12.09.16 by Retail Technology
Beacons are being used by Liverpool John Moores University to help students access discounts and coupons and find their way around