Articles tagged #BLUETOOTH SMART
Found 5 matching articles.
#Bluetooth
Location-based marketing comes of age
Published 29.01.14 by Retail Technology
Bluetooth Smart - the technology behind beacons - offers the opportunity to revolutionise push marketing for retailers according to Special Interest Group#Mobile
Convenience stores trial beacon tech
Published 20.02.14 by Retail Technology
Mobile-commerce joint venture brings Bluetooth Smart deployment to pilot with beacon provider to enable push marketing for sandwich shop chain#Beacon
Consumers receptive to beacon technology
Published 24.04.14 by Retail Technology
A new survey has found more mobile consumers would be willing to receive retailer messages via beacon technology than retailers may have first thought#Bluetooth Smart
NFC Forum and Bluetooth SIG address Bluetooth Smart
Published 26.06.14 by Retail Technology
The groups are providing guidance on using NFC for Bluetooth Low Energy (BLE) pairing, which is present in the beacon technology used by retailers#Networking
Internet of Everything advances on retail
Published 24.01.14 by Retail Technology
Retailers urged to embrace new network technology developments to capture more data-driven insight and create more immersive and connected customer experiences