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Embracing marketing mix modelling in the era of cookies deprecation
Date:
11.04.24
| Section:
Ask The Expert
As the digital marketing landscape undergoes seismic shifts due to privacy updates like iOS 14 and the impending deprecation of third-party cookies, marketing consultant Elisa Pogliano examines why retailers are left grappling with the evolving challenges of attribution and analytics.
Companies underprepared for GDPR
Date:
30.04.18
| Section:
News
A new survey paints a worrying picture of business readiness for Global Data Protection Regulation Compliance (GDPR)
PayPal and Samsung target biometric payments
Date:
26.02.14
| Section:
News
Partnership expanded to capitalise on biometric features of latest smartphone launch and offer alternative secure payments to users
2014 A year for rebuilding trust
Date:
08.01.14
| Section:
Market Analysis
Customer service expert calls on organisations to recognise how technology is empowering consumers and most effective when increasing service levels and convenience
ICO warns on mobile app downloads
Date:
19.12.13
| Section:
News
UK data and privacy watchdog issues warning to consumers about the need for caution about the use of their personal information when downloading mobile apps this Christmas
Consumer trust plummets to 10-year low
Date:
09.12.13
| Section:
News
New research finds only 9% of consumers have faith in brands to keep their data secure in the wake of a number of recent privacy and security scandals
Retailers risking BYOD IT security
Date:
11.10.13
| Section:
News
A quarter of larger organisations allow employees to use personal devices without a security policy in place, risking data governance and privacy
Retail remains big cyber-crime target
Date:
25.04.13
| Section:
News
Latest global data breach research suggests both small and large retail and hospitality operators could do still more to strengthen defences against loss and privacy infringements
Retail cookies How new privacy regulations will affect retailers
Date:
01.03.12
| Section:
News
Security expert Dennis Dayman examines the impact of the European e-Privacy compliance changes and how retailers can best stay compliant
ICO outlines new rules for privacy online
Date:
15.07.10
| Section:
News
Data privacy watchdog issues first guidance document of its kind to mixed industry reception
