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NRF 2024: Tech challenges retailers to work smarter

Date: 25.01.24 | Section: Events News
Artificial intelligence, retail media and cloud migration top tech developments featured at annual US trade show

Wickes improves performance marketing

Date: 15.01.24 | Section: News
Home improvement specialists Wickes has enhanced its performance marketing with a new partnership

Silentnight announces marketing partnership

Date: 27.09.23 | Section: News
Sleep brand Silentnight has announced a new performance marketing partnership

The Influencer ‘influence’

Date: 31.03.23 | Section: News
Using social media influencers has become a favoured marketing trend but it can be a double-edged sword for retailers says Sara Nix, Business Management Director at PFS

RaiaDrogasil deploys marketing technology

Date: 25.10.22 | Section: News
Latin American drugstore chain RaiaDrogasil is deploying location-based marketing technology across its 2,500 Brazilian stores

Waitrose launches Pinterest campaign

Date: 19.08.22 | Section: News
Supermarket Waitrose has launched a new campaign on social media platform Pinterest showcasing its colourful variety in food choices for this year’s summer dishes

OPI polishes up on marketing

Date: 27.08.21 | Section: News
Nail care retailer OPI – part of the Wella Company – has selected a new marketing automaton platform for behavioural trigger campaigns

Doves Farm Foods gets personal

Date: 28.07.21 | Section: News
Specialist Miller and baker Doves Farm Foods has selected a new marketing automation platform to improve personalisation

Woolworths signs up to marketing platform

Date: 11.11.20 | Section: News
Australia’s largest retailer, Woolworths is using a new digital marketing platform to support personalised real-time marketing

Oasis sees 175% sales lift with video marketing

Date: 03.12.19 | Section: News
High street fashion retailer Oasis has seen a 175% increase in campaign revenue through targeted video marketing