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Ask The Expert

#Personalisation

How personal is personalisation?

Published 11.09.13 by Retail Technology
In line with RetailTechnology.co.uk’s homepage poll, Bruce D'Ambrosio, the ‘godfather of personalisation,’ discusses the difference between personalisation and segmentation
#SellerDeck

Is the PC dead as a purchasing platform?

Published 04.09.13 by Retail Technology
Although the jury is still out according to the Ask The Expert poll on RetailTechnology.co.uk’s homepage, e-commerce expert Phil Rothwell predicts the death of shopping via PC
#Martec International

Is free consumer Wi-Fi a good thing?

Published 16.08.13 by Retail Technology
The latest in our series of ‘Ask the Expert’ articles explores the potential impact of pervasive wireless communications in retail stores
#Survey

New survey finds 70% of Brits abandon online carts

Published 10.07.13 by Retail Technology
The latest in our series of ‘Ask the Expert’ articles explores why new research has found online basket abandonment remains high
#Retail

Are retailers prepared for the age of the individual?

Published 29.05.13 by Retail Technology
Given the unprecedented pace of change in the global marketplace, retail IT expert Sarah Taylor discusses how retailers need to adapt to individual customer demands to survive
#Online

Does e-retail require new merchandising capabilities?

Published 08.05.13 by Retail Technology
E-commerce experts, Adrian Gordon and Andrew Fowler, argue that segregated, 'best-of-breed' merchandising systems no longer make sense in today’s time-poor retail world
#Eye tracking

Should retailers make use of eye-tracking technology?

Published 01.05.13 by Retail Technology
In the next of our series of ‘Ask the Expert’ columns, eye-tracking technology expert, Simon Griffin, argues those not looking at its potential benefits might be missing a trick
#Ask The Experts

Is retail ready for the wireless revolution?

Published 24.04.13 by Retail Technology
Ian Kilpatrick, secure IP infrastructure specialist, discusses the rapidly growing adoption of wireless and what it means for the future of IT networks in retail
#NFC

Will NFC become the m-commerce standard?

Published 17.04.13 by Retail Technology
With NFC-enabled phones set to exceed 500 million by 2014, the Retail Technology homepage poll asked signage expert Mark Bartlett if he is betting the comms technology will become standard
#Contact

Contact centres hold service key

Published 10.04.13 by Retail Technology
As customer service becomes a key differentiator, retail brands are demanding their call centres work even harder, according to contact centre technology expert, Joe Doyle in the next in a series of expert comment
#mobile

Mobile apps vs. mobile websites?

Published 22.03.13 by Retail Technology
The next in a new series of expert, exclusive comment asks whether tech-savvy consumers are happier shopping via mobile apps or mobile-optimised websites. This rapid growth area is the subject of the Ask The Expert poll on the Retail Technology homepage
#Primark

Should Primark launch an online channel?

Published 26.02.13 by Retail Technology
While the majority of Retail Technology readers say ‘yes,’ the retailer has ruled out a move online despite posting strong sales and operating profit off the back of a strong Christmas season. Find out what the experts think here...